Originally an agency Art Director & graphic designer, back in the late 90's and already running my own design business the internet was the domain of the IT specialist (if you pardon the pun) and we became one of the first to look upon it as a marketing tool. Founding Decifer Solutions Ltd in 2000, later as clients become more savvy we re-branded as The Interactive Business Enterprise Ltd and broke new ground with online solutions to offline business problems for high profile customers such as TUI THOMSON (increasing site visitors by 330% and devising a multi channel DM/online campaign), DEPUY (developing a creative solution to resolve ordering issues), STARSCENTS (generating 50% of the sales from 20% of the budget for Cliff Richard's perfumes) and launching a 'payment on results' email marketing service with 35% conversion rate in the very first campaign for Mainline (ORANGE MOBILE). 

Life got in the way though as the business lost it's original excitement when the market became swamped, focus turned to the long term development of our own online businesses - but the rise of AI and app technologies has given me fresh inspiration, which, in combination with a passion to give everybody the chance of the rewards both personal and financial of running their own online business has seen me once again looking at a service based business that has evolved into theideabridge concept. Taking on more of a consultancy role now I am not interested in the intricacies of development and contracting experts in every field so there are opportunities for specialists to take the baton I pass on from each start up and TAKE ON THE CLIENTS I GENERATE AS THEIR OWN, not only to nurture and grow them as new businesses but to EXPAND THEIR EXISTING CLIENT BASE. Select your sector for more info, tell me about yourself or your business and we can arrange to chat...

Andy Shillito MD
The Interactive Business Enterprise Ltd.